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Documentary
Loyalty Cards: Are They Worth It?
Year: 2024
Runtime: 46 min
Type: Movie
Genre: Documentary
Overview
Alexis Conran investigates whether loyalty cards save consumers money when shopping, looking into the possibility that supermarkets could be inflating prices only to discount them. Alexis discovers how supermarkets offer a reduced price in return for an exchange of data from shoppers, speaking to those responsible for handling the data and making profits from it.
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